A Dog used to run up quietly to the heels of everyone he met,
and to bite them without notice. His master suspended a bell
about his neck so that the Dog might give notice of his presence
wherever he went. Thinking it a mark of distinction, the Dog
grew proud of his bell and went tinkling it all over the marketplace.
One day an old hound said to him: "Why do you make such an
exhibition of yourself? That bell that you carry is not, believe me,
any order of merit, but on the contrary a mark of disgrace, a public
notice to all men to avoid you as an ill mannered dog."
Notoriety is often mistaken for fame.
(Translated by George Fyler Townsend, 1814-1900)